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Home › 2016

Year: 2016

5 Call to Action Tips for Email

By CAS, Inc. | Central Address Systems Posted on December 2, 2016 Posted in Email 22,472 Comments
5 Call to Action Tips for Email

Did you know that Email Marketing is 40 times more effective than Facebook or Twitter when it comes to gaining new customers? (Monetate). It’s important that you do it right to maximize your marketing efforts. With that being said, call …

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Tagged with: Call to Action, CTA, email, Email Marketing

&THEN 2016 Recap

By CAS, Inc. | Central Address Systems Posted on November 2, 2016 Posted in Direct Marketing, News 35,705 Comments
&THEN 2016 Recap

  Welcome to Hollywood! It was an attention-grabbing show this year at the &THEN DMA event in downtown LA. We were happy to connect with familiar faces and excited about the new relationships we made. Here are a few things …

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Tagged with: &THEN, Data, Direct Marketing

Understanding Undeliverable Emails: Hard Bounce vs. Soft Bounce

By CAS, Inc. | Central Address Systems Posted on November 1, 2016 Posted in Email, Hygiene
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