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Home › 2015

Year: 2015

What’s Your Focus for 2016?

By Blog Admin Posted on December 29, 2015 Posted in Direct Marketing 6,696 Comments

Start 2016 off right by identifying your best customers. Knowing your customers and their value helps you find more like them within your current market or new market expansion. A clear picture of your customers enables you to market more …

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Tagged with: Marketing

Thank you for a great year!

By Blog Admin Posted on December 22, 2015 Posted in Blog 14,118 Comments

Importance of Blogging

By Blog Admin Posted on December 8, 2015 Posted in Blog, Digital Marketing 21,618 Comments

Benefits of Business Blogging Are you thinking about starting a blog for your business? Blogging has become an integral part of almost every marketing strategy. The role blogging plays in your marketing strategy is key to driving traffic to your …

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Tagged with: Blog, Marketing

10 Ways to Segment Data

By Blog Admin Posted on December 3, 2015 Posted in Data Strategy 18,481 Comments

It’s true! Not all customers are alike. In fact, every customer is different and expects a personalized experience. Customers will no longer engage with marketing campaigns that treat them as an assembly line. A unique customer experience can be achieved …

10 Ways to Segment Data Read more »

Tagged with: Data Analytics

#GivingTuesday

By Blog Admin Posted on December 1, 2015 Posted in News 7,515 Comments

CAS Gives Back on #GivingTuesday! ‘Tis the season of giving thanks by giving back! #GivingTuesday, is a global day dedicated to celebrate generosity and giving back. CAS is excited to be part of the celebration this holiday season. CAS is …

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Tagged with: GivingTuesday

Holiday Email Strategy Tips

By Blog Admin Posted on November 10, 2015 Posted in Email 19,988 Comments

‘Tis the season to capitalize on your marketing efforts and optimize your email marketing strategy. The holiday season presents a major source of revenue for most businesses, so it’s important to have your holiday email strategy ready to go. Follow …

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Tagged with: Email Marketing, Marketing Tips

2015 &THEN DMA Review

By Blog Admin Posted on October 27, 2015 Posted in Direct Marketing, News 22,283 Comments

2015 &THEN DMA Review CAS attended the 2015 &THEN version of the annual DMA conference and exhibit show earlier this month. There were some interesting re-branding changes such as area name changes, more general public sessions, an excellent conference schedule, …

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Tagged with: review, tradeshow

NAIFA Review

By Blog Admin Posted on October 22, 2015 Posted in Direct Marketing 13,057 Comments

NAIFA Review We recently attend the NAIFA tradeshow in New Orleans and it was a success for CAS! We exhibited for the first time at this event and are pleased with the overall activity and traffic at the show. We …

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Tagged with: CAS, Marketing, tradeshow

Count & Order System Upgrade!

By Blog Admin Posted on September 17, 2015 Posted in Direct Marketing 16,077 Comments

Turbo Count & Order System Upgrade! CAS is pleased to announce that we’ll be launching our upgraded count and order system on September 21, 2015. Our in-house IT and web design teams worked together over the past year to complete …

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Tagged with: Marketing

Who Are Your Profitable Customers

By Blog Admin Posted on September 9, 2015 Posted in Direct Marketing 5,991 Comments

Who are your most profitable customers? Knowing your best customers and their value can help you find more like them within your current market or new market expansion. Not all customers offer the same business value, so it’s important to …

Who Are Your Profitable Customers Read more »

Tagged with: Marketing, Marketing Tips

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